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Customization
Kinds of Customization Selected AbstractsPersonalization versus Customization: The Importance of Agency, Privacy, and Power UsageHUMAN COMMUNICATION RESEARCH, Issue 3 2010S. Shyam Sundar What makes customization so appealing? Is it because the content is tailored or because the user feels greater agency? Study 1 tested these propositions with a news-aggregator Website that was either personalized (system-tailored), customized (user-tailored), or neither. Power users rated content quality higher when it had a customizable interface, whereas nonpower users preferred personalized content. In Study 2, half the participants were told that their browsing information may be used for providing requested services while the other half was told that it would not be used. The interaction found in Study 1 was observed only under conditions of low privacy, with the pattern being reversed under high privacy. Significant three-way interactions were found for sense of control and perceived convenience. Personalisierung vs. Kundenorientierung: Die Rolle von Agentschaft, Privatheit und Machtausübung Dieser Artikel dokumentiert zwei Studien. Studie 1 setzte Vielnutzer und Normalnutzer einer Nachrichtenaggregationswebseite aus, welche entweder personalisiert (system-zugeschnitten), kundenorientiert (nutzerzugeschnitten) oder keines von beiden war. Die Ergebnisse zeigen eine Kreuzinteraktion dahingehend, dass Vielnutzer die Qualität des Inhalts höher einstuften, wenn sie die kundenorientierte Oberfläche nutzten, während Normalnutzer den personalisierten Inhalt bevorzugten. In Studie 2 wurde der Hälfte der Teilnehmer erzählt, dass ihre Surfinformationen möglicherweise genutzt werden, um die abgefragten Angebote bereitzustellen. Der anderen Hälfte wurde gesagt, dass dies nicht geschehe. Die Ergebnisse duplizieren das Kreuzmuster der ersten Studie, allerdings nur für die Niedrige-Privatheit-Bedingung. Das Muster kehrt sich für die Hohe-Privatheit-Kondition um. Signifikante 3-Wege-Interaktionen wurden für Wahrnehmung von Kontrolle und wahrgenommene Verbraucherfreundlichkeit gefunden. Schlüsselbegriffe: Kundenorientierung, Personalisierung, Agentschaft, Vielnutzung, Privatheit, wahrgenommene Kontrolle, wahrgenommene Verbraucherfreundlichkeit, Online-Nachrichten, Gatekeeping, Portal Adaptation ou personnalisation : L'importance de l'agentivité, de la confidentialité et de l'intensité de l'utilisation Résumé Cet article fait état de deux études. La première a présentéà de grands utilisateurs et à des utilisateurs réguliers un site web agrégateur de nouvelles qui était adaptéà l'utilisateur (conçu par le système), personnalisé (façonné par l'utilisateur lui-même) ou qui n'était ni l'un ni l'autre. Les résultats révèlent une interaction asymétrique en ce que les grands utilisateurs notaient plus favorablement la qualité du contenu lorsque le site avait une interface personnalisée, alors que les utilisateurs réguliers préféraient le contenu adapté. Dans la seconde étude, la moitié des participants ont été avisés que l'information sur leur navigation pourrait être utilisée afin de leur offrir les services demandés, alors que l'autre moitié a été avisée que cette information ne serait pas utilisée. Les résultats montrent que le modèle asymétrique révélé dans la première étude ne s'observait que sous les conditions de faible confidentialité, alors que le rapport s'inversait dans le contexte de forte confidentialité. Des interactions triangulaires significatives ont été démontrées pour le sentiment de contrôle et pour le sentiment de commodité. Mots clés : adaptation, personnalisation, agentivité, grands utilisateurs, vie privée, sentiment de contrôle, sentiment de commodité, nouvelles en ligne, portail La Personalización versus la Adaptación al Cliente La Importancia de la Agencia, la Privacidad, y el Uso del Poder Resumen Este manuscrito presenta dos estudios. El estudio 1 expuso a los usuarios de poder, así como a los usuarios regulares a una página agregada de noticias de Internet que estuvo ó personalizada (adaptada al sistema), ó adaptada al cliente (adaptada al usuario), ó a ninguna de las dos. Los hallazgos revelaron una interacción de cruce tal que los usuarios con poder estimaron al contenido como de mayor calidad cuando tenían una interfaz adaptada al usuario, mientras que los usuarios sin poder prefirieron el contenido personalizado. En el estudio 2, se les dijo a la mitad de los participantes que la forma en la que buscaban información podría ser usada para proveer los servicios solicitados mientras que a la otra mitad se le dijo que no sería usada. Los resultados revelaron que la pauta de cruzamiento encontrada en el estudio 1 fue observada solo en condiciones de privacidad baja, mientras que la pauta fue reversa bajo las condiciones de privacidad alta. Las interacciones significativas de 3 partes fueron encontradas para el sentido del control y la percepción de la conveniencia. Palabras Claves: Adaptado al cliente, personalización, agencia, poder de uso, privacidad, control percibido, percepción de conveniencia, noticias online, guardián, portal. [source] A comparison of SAPS II and SAPS 3 in a Norwegian intensive care unit populationACTA ANAESTHESIOLOGICA SCANDINAVICA, Issue 5 2009K. STRAND Background: Simplified Acute Physiology Score (SAPS II) is the most widely used general severity scoring system in European intensive care medicine. Because its performance has been questioned in several external validation studies, SAPS 3 was recently released. To our knowledge, there are no published validation studies of SAPS II or SAPS 3 in the Scandinavian countries. We aimed to evaluate and compare the performance of SAPS II and SAPS 3 in a Norwegian intensive care unit (ICU) population. Method: Prospectively collected data from adult patients admitted to two general ICUs at two different hospitals in Norway were used. Probability of mortality was calculated using the SAPS 3 global equation (SAPS 3 G), the SAPS 3 Northern European equation (SAPS 3 NE), and the original SAPS II equation. Performance was assessed by the standardized mortality ratio (SMR), area under receiving operating characteristic, and the Hosmer and Lemeshow goodness-of-fit , test. Results: One thousand eight hundred and sixty-two patients were included after excluding readmissions, and patients who were admitted after coronary surgery or burns. The SMRs were SAPS 3 G 0.71 (0.65, 0.78), SAPS 3 NE 0.74 (0.68, 0.81), and SAPS II 0.82 (0.75, 0.91). Discrimination was good in all systems. Only the SAPS 3 equations displayed satisfactory calibration, as measured by the Hosmer,Lemeshow test. Conclusion: The performance of SAPS 3 was satisfactory, but not markedly better than SAPS II. Both systems considerably overestimated mortality and exhibited good discrimination, but only the SAPS 3 equations showed satisfactory calibration. Customization of these equations based on a larger cohort is recommended. [source] Mass Customization in the Automotive Industry: Comparing Interdealer Trading and Reconfiguration Flexibilities in Order FulfillmentPRODUCTION AND OPERATIONS MANAGEMENT, Issue 5 2010Philip G. Brabazon Mass customization has been viewed as desirable but difficult to achieve in the volume automotive sector. Here we consider flexibility in automotive order fulfillment systems to enhance the ability to satisfy customers with their desired vehicle variants within acceptable delivery lead times. Two types of flexibility are compared in a Virtual-Build-to-Order system,reconfiguration in the planning pipeline and interdealer trading. A representative simulation model is used to investigate the impact of the two types of flexibility across a wide spectrum of product variety levels. The impacts on major stakeholders in the system,the producer, dealers, and customers,are considered. The study shows that both types of flexibilities can bring significant benefits in terms of reductions in lead time and inventory holding. The level of product variety strongly influences the observed effects,an important finding in the mass customization context. Upstream reconfiguration flexibility brings greater benefits than downstream trading flexibility. Reconfiguration tends to dominate trading as a fulfillment mechanism when both are in operation. The findings have implications for the design and management of automotive order fulfillment systems in improving their ability to offer mass customization. The study has relevance for companies in other sectors with high levels of variety that seek to combine efficiency, speed, and flexibility in order fulfillment. [source] From Mass Production to Mass Customization: Hindrance Factors, Structural Inertia, and Transition HazardPRODUCTION AND OPERATIONS MANAGEMENT, Issue 3 2008M. Johnny Rungtusanatham Research on mass customization has largely overlooked the issue of organizational change associated with the mass production-to-mass customization transition. To address this gap in the literature, we conduct a longitudinal case study of a manufacturing facility belonging to a division of a Fortune 1000 discrete manufacturing firm as it seeks to transition from mass production to mass customization. We empirically identify five factors hindering the mass production-to-mass customization transition within the research site and articulate five corresponding generalizations explaining how and why these hindrance factors relate to the mass production-to-mass customization transition hazard beyond the research site (i.e., how and why the five hindrance factors, in general, threaten the likelihood of a successful mass production-to-mass customization transition). We then theoretically validate the five hindrance factors and corresponding generalizations by mapping them onto the antecedents and tenets of structural inertia theory. We conclude with a brief discussion of the scientific and pragmatic significance of the findings and highlight opportunities for future research. [source] Customization: Impact on Product and Process PerformancePRODUCTION AND OPERATIONS MANAGEMENT, Issue 4 2005Vishwanath G. Hegde Manufacturing capability has often been viewed to be a major obstacle in achieving higher levels of customization. Companies follow various strategies ranging from equipment selection to order process management to cope with the challenges of increased customization. We examined how the customization process affects product performance and conformance in the context of a design-to-order (DTO) manufacturer of industrial components. Our competing risk hazard function model incorporates two thresholds, which we define as mismatch and manufacturing thresholds. Product performance was adversely affected when the degree of customization exceeded the mismatch threshold. Likewise, product conformance eroded when the degree of customization exceeded the manufacturing threshold. Relative sizes of the two thresholds have management implications for the subsequent investments to improve customization capabilities. Our research developed a rigorous framework to address two key questions relevant to the implementation of product customization: (1) what degrees of customization to offer, and (2) how to customize the product design process. [source] Factors Influencing the Adoption of Mass Customization: The Impact of Base Category Consumption Frequency and Need SatisfactionTHE JOURNAL OF PRODUCT INNOVATION MANAGEMENT, Issue 2 2007Andreas M. Kaplan Mass customization has received considerable interest among researchers. However, although many authors have analyzed this concept from different angles, the question of which factors can be used to spot customers most likely to adopt a mass-customized product has not been answered to a satisfactory extent until now. This article explicitly deals with this question by focusing on factors related to the base category, which is defined as the group of all standardized products within the same product category as the mass-customized product under investigation. Specifically, this article investigates the influence of a customer's base category consumption frequency and need satisfaction on the decision to adopt a mass-customized product within this base category. A set of competing hypotheses regarding these influences is developed and subsequently evaluated by a combination of partial least squares and latent class analysis. This is done by using a sample of 2,114 customers surveyed regarding their adoption of an individualized printed newspaper. The results generated are threefold: First, it is shown that there is a significant direct influence of base category consumption frequency and need satisfaction on the behavioral intention to adopt. The more frequently a subject consumes products out of the base category or the more satisfied his or her needs are due to this consumption, the higher the behavioral intention to adopt a mass-customized product within this base category. Second, the article provides an indication that base category consumption frequency has a significant moderating effect when investigating the behavioral intention to adopt in the context of the theory of reasoned action and the technology acceptance model. The more frequently a subject consumes products out of the base category, the more important will be the impact of perceived ease of use mediated by perceived usefulness. Finally, this article shows that different latent classes with respect to unobserved heterogeneity regarding the latent variables base category need satisfaction or dissatisfaction have significantly different adoption behaviors. Individuals who show a high level of need dissatisfaction are less interested in the ease of use of a mass-customized product than its usefulness (i.e., increase in need satisfaction). On the other hand, subjects who have a high degree of base category need satisfaction base their adoption decision mainly on the ease of use of the mass-customized product. These results are of managerial relevance regarding the prediction of market reactions and the understanding of the strategic use of product-line extensions based on mass-customized products. This work provides an indication that base category consumption frequency and need satisfaction positively influence the behavioral intention to adopt a mass-customized product. Hence, mass customization can be seen as one way to deepen the relationship with existing clients. [source] Customization of Product Technology and International New Product Success: Mediating Effects of New Product Development and Rollout TimelinessTHE JOURNAL OF PRODUCT INNOVATION MANAGEMENT, Issue 4 2000George M. Chryssochoidis Offering a standardized product for different country markets may enable companies to accomplish fast product development and multicountry rollout, whereas also enjoying substantial cost benefits. However, not all manufacturers serving multicountry markets can adopt a standardized product strategy. Where technological requirements, standards, and approval procedures vary substantially across countries, manufacturers invariably must adapt the product's technology to fit individual country requirements. Extensive customization may lead to longer new product development and rollout times and increase the likelihood of delays in the entire project, hence adversely affecting overall new product outcome. This study examines the relationships between product technology customization, the timeliness in completion of both the new product development effort and international market launches, and new product success. The study that reports on new product launches across European markets, is based on personal interviews with senior managers in 30 multinational companies. The authors show that timeliness in new product development and timeliness in rolling out the new product into different country markets mediate the link between product technology customization and overall new product success. Customization of product technology increases the likelihood of delays in the completion of new product development projects and multicountry rollout. Additionally, the timeliness in new product development mediates the relationship between product technology customization and timeliness in international new product rollout. This means that if the NPD project runs behind schedule, a fault-free multicountry rollout program becomes increasingly unlikely, as problems encountered during product development spillover into the rollout program. The results imply that international product managers must assign greater priority to assessing the relative advantages of customizing new product technology and to consider the timing implications for both the NPD effort and subsequent rollout. Managers must set realistic schedules and allocate sufficient resources to ensure both tasks can be accomplished within planned time scales. Finally, managers should not underestimate the complexities and time involved in customizing new product technologies, including the completion of disparate country technical approval procedures. [source] Time and Work,Life Balance: The Roles of ,Temporal Customization' and ,Life Temporality'GENDER, WORK & ORGANISATION, Issue 5 2008Emma Roberts This article poses a challenge to the orthodox binary, conceptualization of work,life balance only made possible by relying on the widespread ,clock time' worldview, which understands employment practices in terms of the basic time = money equation. In particular, it is the balance metaphor which relies on a quantification of both work and life in order to make sense and can therefore be seen to be based on an understanding of time as a measurable and value-able unit. This article seeks to begin the exercise of examining the concept of work,life balance through a broader concept of the temporal dimension than simply limited quantitative notions. Two temporal themes are reported from a study which identified employees who had customized their working pattern to suit the various and multi-dimensional facets of their lifestyles and thereby successfully improved their work,life balance. Participants in this study demonstrated that an improved work,life balance is more about a mind-set that refuses to be dominated by a work temporality and is determined to create ,me time' rather than e.g. simply choosing a four day week or a part-time job. It is argued that the notion of work,life balance is more usefully conceptualized within a broader notion of ,livingscapes' which contain both elements of work and life and that as researchers, our challenge must be to reflect the complexity of this weave within our analyses of individuals' work,life balance. [source] Holistic but customized resources for a course in numerical methodsCOMPUTER APPLICATIONS IN ENGINEERING EDUCATION, Issue 4 2003Autar Kaw Abstract Prototype web based resources have been developed for an undergraduate course in Numerical Methods. The web modules are holistic, that is they include pre-requisite information, real-life applications, presentations and notes, simulations, and self-assessment. The student interest and learning are maximized by providing customization of content based on a student's engineering major and computational system of choice. © 2004 Wiley Periodicals, Inc. Comput Appl Eng Educ 11: 203,210, 2003; Published online in Wiley InterScience ( www.interscience.wiley.com); DOI 10.1002/cae.10053 [source] Layered Performance Animation with Correlation MapsCOMPUTER GRAPHICS FORUM, Issue 3 2007Michael Neff Abstract Performance has a spontaneity and "aliveness" that can be difficult to capture in more methodical animation processes such as keyframing. Access to performance animation has traditionally been limited to either low degree of freedom characters or required expensive hardware. We present a performance-based animation system for humanoid characters that requires no special hardware, relying only on mouse and keyboard input. We deal with the problem of controlling such a high degree of freedom model with low degree of freedom input through the use of correlation maps which employ 2D mouse input to modify a set of expressively relevant character parameters. Control can be continuously varied by rapidly switching between these maps. We present flexible techniques for varying and combining these maps and a simple process for defining them. The tool is highly configurable, presenting suitable defaults for novices and supporting a high degree of customization and control for experts. Animation can be recorded on a single pass, or multiple layers can be used to increase detail. Results from a user study indicate that novices are able to produce reasonable animations within their first hour of using the system. We also show more complicated results for walking and a standing character that gestures and dances. [source] A standards-based Grid resource brokering service supporting advance reservations, coallocation, and cross-Grid interoperabilityCONCURRENCY AND COMPUTATION: PRACTICE & EXPERIENCE, Issue 18 2009Erik Elmroth Abstract The problem of Grid-middleware interoperability is addressed by the design and analysis of a feature-rich, standards-based framework for all-to-all cross-middleware job submission. The architecture is designed with focus on generality and flexibility and builds on extensive use, internally and externally, of (proposed) Web and Grid services standards such as WSRF, JSDL, GLUE, and WS-Agreement. The external use provides the foundation for easy integration into specific middlewares, which is performed by the design of a small set of plugins for each middleware. Currently, plugins are provided for integration into Globus Toolkit 4 and NorduGrid/ARC. The internal use of standard formats facilitates customization of the job submission service by replacement of custom components for performing specific well-defined tasks. Most importantly, this enables the easy replacement of resource selection algorithms by algorithms that address the specific needs of a particular Grid environment and job submission scenario. By default, the service implements a decentralized brokering policy, striving to optimize the performance for the individual user by minimizing the response time for each job submitted. The algorithms in our implementation perform resource selection based on performance predictions, and provide support for advance reservations as well as coallocation of multiple resources for coordinated use. The performance of the system is analyzed with focus on overall service throughput (up to over 250 jobs per min) and individual job submission response time (down to under 1,s). Copyright © 2009 John Wiley & Sons, Ltd. [source] Customization Strategies in Electronic Retailing: Implications of Customer Purchase Behavior,DECISION SCIENCES, Issue 1 2009Sriram Thirumalai ABSTRACT In this article, we assess the implications of customer purchase behavior on customization in electronic retailing. We develop a classification scheme for customization strategies in electronic retailing. The classification scheme comprises three customization strategies: (i) transaction customization, (ii) decision customization, and (iii) product customization. We develop scales to measure each of the three customization strategies using a systematic four-stage scale development process. Building on the extant literature on customer purchase behavior, we design an experiment to examine the alignment of the customization strategies with three well-established product types: (i) convenience goods, (ii) shopping goods, and (iii) specialty goods, and its implications for customer value. The findings of the experiment indicate that there are significant differences in the customer value for the three customization strategies across the three product types. The contributions of the study, the managerial implications of the study findings, limitations, and directions for future research are discussed. [source] Customer Learning Processes, Strategy Selection, and Performance in Business-to-Business Service Firms,DECISION SCIENCES, Issue 2 2004Debra Zahay ABSTRACT Learning about customers takes place through relevant dialogues with those customers, also known as customer relationship management (CRM). As relationships develop, information about the customer is gathered in the firm's customer information systems (CIS): the content, processes, and assets associated with gathering and moving customer information throughout the firm. This research develops a measure of CIS management capabilities based on learning organization theory and measured by the ability to get, store, move, and use information throughout the business unit. This measure is then used to analyze customer learning processes and associated performance in the context of marketing strategic decision making. This study of 209 business services firms finds that generic marketing strategy positioning (low-cost and differentiation) and the marketing tactics of personalization and customization are related to CIS development. Customer information systems development in turn is associated with higher levels of customer-based performance, which in turn is associated with increased business growth. Since the strongest association with customer-based performance is strategy selection, the long-term benefits of the knowledge gained from the CIS may be in the ability to assist in measuring customer-based performance, rather than in the ability to immediately contribute to performance. Finally, for these firms, customization and personalization are not directly associated with performance and thus may not be necessary to support every firm's marketing strategy. [source] Conception of self-construction production scheduling systemELECTRONICS & COMMUNICATIONS IN JAPAN, Issue 1 2010Hai Xue Abstract With the high speed innovation of information technology, many production scheduling systems have been developed. However, a lot of customization according to individual production environment is required, and then a large investment for development and maintenance is indispensable. Therefore now the direction to construct scheduling systems should be changed. The final objective of this research aims at developing a system which is built by it extracting the scheduling technique automatically through the daily production scheduling work, so that an investment will be reduced. This extraction mechanism should be applied for various production processes for interoperability. Using the master information extracted by the system, production scheduling operators can be supported to accelerate the production scheduling work easily and accurately without any restriction of scheduling operations. By installing this extraction mechanism, it is easy to introduce a scheduling system without a lot of expense for customization. In this paper, first a model for expressing a scheduling problem is proposed. Then the guideline to extract the scheduling information and use the extracted information is shown and some applied functions are also proposed based on it. © 2009 Wiley Periodicals, Inc. Electron Comm Jpn, 93(1): 19,29, 2010; Published online in Wiley InterScience (www.interscience.wiley.com). DOI 10.1002/ecj.10188 [source] Evaluation of different warping methods for the analysis of CE profiles of urinary nucleosidesELECTROPHORESIS, Issue 16 2007Ewa Szyma Abstract Nowadays, numerous metabolite concentrations can readily be determined in a given biological sample by high-throughput analytical methods. However, such raw analytical data comprise noninformative components due to many disturbances normally occurring in the analyses of biological material. To eliminate those unwanted original analytical data components, advanced chemometric data preprocessing methods might be of help. Here, such methods are applied to electrophoretic nucleoside profiles in urine samples of cancer patients and healthy volunteers. In this study, three warping methods: dynamic time warping (DTW), correlation optimized warping (COW), and parametric time warping (PTW) were examined on two sets of electrophoretic data by means of quality of peaks alignment, time of preprocessing, and way of customization. The application of warping methods helped to limit shifting of peaks and enabled differentiation between whole electropherograms of healthy and cancer patients objectively by a principal component analysis (PCA). The evaluation of preprocessed data and raw data by PC analysis confirms differences between the applied warping tools and proves their suitability in metabonomic data interpretation. [source] A Web-enabled product definition and customization system for product conceptualizationEXPERT SYSTEMS, Issue 5 2005Wei Yan Abstract: Owing to rapidly changing customer needs and much shorter product life cycles, for developing a successful product it is imperative to employ more efficient and flexible approaches for product conceptualization. To meet this demand, a Web-enabled product definition and customization system (PDCS) is proposed, from a design-knowledge-handling viewpoint, in this paper. It comprises two phases, namely product definition based on the laddering technique and a novel design knowledge hierarchy, and product customization based on an integrated methodology of conjoint analysis and Kohonen association techniques. Basically, this system is a method of conducting design decision-making via customer involvement, i.e. a strategy for transforming customer preference into a specific product concept. A case study on wood golf club design is used to illustrate and validate the proposed Web-enabled PDCS. [source] Activity and energetics of free-swimming fish: insights from electromyogram telemetryFISH AND FISHERIES, Issue 1 2004Steven J Cooke Abstract Electromyogram (EMG) telemetry studies that involve remotely monitoring the locomotory activity and energetics of fish are contributing important information to the conservation and management of fisheries resources. Here, we outline the development of this rapidly evolving field and formulate the studies conducted that utilize this technology. To date, more than 60 studies have been conducted using EMG telemetry that spans 18 species. Several general trends were observed in the methodology of the studies that we have highlighted as standards that should be adopted associated with transmitter customization, electrode placement and surgical technique. Although numerous studies have been methodological, there are still some deficiencies in our basic understanding of issues such as the need for individual calibration and the method of reporting or transforming data. Increasingly, this technology is being applied to address issues in conservation, management and aquaculture production. At present, the technology has been most frequently applied to the study of animal activity or energetics and to migration. Several recent studies have also focused on addressing more basic questions in ecological and evolutionary biology (e.g. parental care dynamics) similar to the large body of literature that has been collected for other taxa (e.g. marine mammals, birds), using activity telemetry. Collectively, studies conducted using EMG telemetry have contributed important information on free-swimming fish that was previously difficult to obtain. EMG telemetry is particularly effective for examining behaviour at temporal and spatial scales that are difficult using other techniques. The development of an ultrasonic transmitter based on the same proven principles as those used in the current radio transmitter technology will permit studies in other environments (i.e. marine, brackish, deep water) and on different species of fish. We encourage the continued development and refinement of devices for monitoring the activity and energetics of free-swimming fish, and also encourage researchers to consider EMG telemetry as a tool for addressing questions that are not effectively answered with other techniques. [source] Personalization versus Customization: The Importance of Agency, Privacy, and Power UsageHUMAN COMMUNICATION RESEARCH, Issue 3 2010S. Shyam Sundar What makes customization so appealing? Is it because the content is tailored or because the user feels greater agency? Study 1 tested these propositions with a news-aggregator Website that was either personalized (system-tailored), customized (user-tailored), or neither. Power users rated content quality higher when it had a customizable interface, whereas nonpower users preferred personalized content. In Study 2, half the participants were told that their browsing information may be used for providing requested services while the other half was told that it would not be used. The interaction found in Study 1 was observed only under conditions of low privacy, with the pattern being reversed under high privacy. Significant three-way interactions were found for sense of control and perceived convenience. Personalisierung vs. Kundenorientierung: Die Rolle von Agentschaft, Privatheit und Machtausübung Dieser Artikel dokumentiert zwei Studien. Studie 1 setzte Vielnutzer und Normalnutzer einer Nachrichtenaggregationswebseite aus, welche entweder personalisiert (system-zugeschnitten), kundenorientiert (nutzerzugeschnitten) oder keines von beiden war. Die Ergebnisse zeigen eine Kreuzinteraktion dahingehend, dass Vielnutzer die Qualität des Inhalts höher einstuften, wenn sie die kundenorientierte Oberfläche nutzten, während Normalnutzer den personalisierten Inhalt bevorzugten. In Studie 2 wurde der Hälfte der Teilnehmer erzählt, dass ihre Surfinformationen möglicherweise genutzt werden, um die abgefragten Angebote bereitzustellen. Der anderen Hälfte wurde gesagt, dass dies nicht geschehe. Die Ergebnisse duplizieren das Kreuzmuster der ersten Studie, allerdings nur für die Niedrige-Privatheit-Bedingung. Das Muster kehrt sich für die Hohe-Privatheit-Kondition um. Signifikante 3-Wege-Interaktionen wurden für Wahrnehmung von Kontrolle und wahrgenommene Verbraucherfreundlichkeit gefunden. Schlüsselbegriffe: Kundenorientierung, Personalisierung, Agentschaft, Vielnutzung, Privatheit, wahrgenommene Kontrolle, wahrgenommene Verbraucherfreundlichkeit, Online-Nachrichten, Gatekeeping, Portal Adaptation ou personnalisation : L'importance de l'agentivité, de la confidentialité et de l'intensité de l'utilisation Résumé Cet article fait état de deux études. La première a présentéà de grands utilisateurs et à des utilisateurs réguliers un site web agrégateur de nouvelles qui était adaptéà l'utilisateur (conçu par le système), personnalisé (façonné par l'utilisateur lui-même) ou qui n'était ni l'un ni l'autre. Les résultats révèlent une interaction asymétrique en ce que les grands utilisateurs notaient plus favorablement la qualité du contenu lorsque le site avait une interface personnalisée, alors que les utilisateurs réguliers préféraient le contenu adapté. Dans la seconde étude, la moitié des participants ont été avisés que l'information sur leur navigation pourrait être utilisée afin de leur offrir les services demandés, alors que l'autre moitié a été avisée que cette information ne serait pas utilisée. Les résultats montrent que le modèle asymétrique révélé dans la première étude ne s'observait que sous les conditions de faible confidentialité, alors que le rapport s'inversait dans le contexte de forte confidentialité. Des interactions triangulaires significatives ont été démontrées pour le sentiment de contrôle et pour le sentiment de commodité. Mots clés : adaptation, personnalisation, agentivité, grands utilisateurs, vie privée, sentiment de contrôle, sentiment de commodité, nouvelles en ligne, portail La Personalización versus la Adaptación al Cliente La Importancia de la Agencia, la Privacidad, y el Uso del Poder Resumen Este manuscrito presenta dos estudios. El estudio 1 expuso a los usuarios de poder, así como a los usuarios regulares a una página agregada de noticias de Internet que estuvo ó personalizada (adaptada al sistema), ó adaptada al cliente (adaptada al usuario), ó a ninguna de las dos. Los hallazgos revelaron una interacción de cruce tal que los usuarios con poder estimaron al contenido como de mayor calidad cuando tenían una interfaz adaptada al usuario, mientras que los usuarios sin poder prefirieron el contenido personalizado. En el estudio 2, se les dijo a la mitad de los participantes que la forma en la que buscaban información podría ser usada para proveer los servicios solicitados mientras que a la otra mitad se le dijo que no sería usada. Los resultados revelaron que la pauta de cruzamiento encontrada en el estudio 1 fue observada solo en condiciones de privacidad baja, mientras que la pauta fue reversa bajo las condiciones de privacidad alta. Las interacciones significativas de 3 partes fueron encontradas para el sentido del control y la percepción de la conveniencia. Palabras Claves: Adaptado al cliente, personalización, agencia, poder de uso, privacidad, control percibido, percepción de conveniencia, noticias online, guardián, portal. [source] Relative importance of evaluation criteria for enterprise systems: a conjoint studyINFORMATION SYSTEMS JOURNAL, Issue 3 2006Mark Keil Abstract., While a large body of research exists on the development and implementation of software, organizations are increasingly acquiring enterprise software packages [e.g. enterprise resource planning (ERP) systems] instead of custom developing their own software applications. To be competitive in the marketplace, software package development firms must manage the three-pronged trade-off between cost, quality and functionality. Surprisingly, prior research has made little attempt to investigate the characteristics of packaged software that influence management information system (MIS) managers' likelihood of recommending purchase. As a result, both the criteria by which MIS managers evaluate prospective packaged systems and the attributes that lead to commercially competitive ERP software products are poorly understood. This paper examines this understudied issue through a conjoint study. We focus on ERP systems, which are among the largest and most complex packaged systems that are purchased by organizations. In a conjoint study, 1008 evaluation decisions based on hypothetical ERP software package profiles were completed by managers in 126 organizations. The study represents the first empirical investigation of the relative importance that managers ascribe to various factors that are believed to be important in evaluating packaged software. The results provide important insights for both organizations that acquire such systems and those that develop them. The results show that functionality, reliability, cost, ease of use and ease of customization are judged to be important criteria, while ease of implementation and vendor reputation were not found to be significant. Functionality and reliability were found to be the most heavily weighted factors. We conclude the paper with a detailed discussion of the results and their implications for software acquisition and development practice. [source] Effect of customization of master gutta-percha cone on apical control of obturation using different techniques: an in vitro studyINTERNATIONAL ENDODONTIC JOURNAL, Issue 5 2004S. P. Van Zyl Aims, (i) To compare the prevalence of root filling extrusion placed using three different obturation techniques, each with or without customization of the master gutta-percha cone; and (ii) to investigate the effects of various factors on the prevalence of root filling extrusion. Methodology, A total of 180 roots were selected and randomly allocated into three groups. Five general dental practitioners were recruited; each obturated one group of the roots using three techniques, namely cold lateral condensation (n = 20), Schilder's warm vertical condensation (n = 20) or continuous wave condensation (n = 20). Each technique was completed with (n = 10) or without (n = 10) customization of the master gutta-percha cone using chloroform. Two groups of the roots were recycled to allow all five operators to use them. Two observers examined the preinstrumentation, working length, master apical file and postobturation radiographs, and determined the presence of root filling extrusion and voids independently; they were blinded regarding the obturation technique used. The presence of root filling extrusion was also assessed by inspecting the root apex after obturation. The data were analysed using logistic regression models. Results, A total of 300 root fillings were performed and 291 were included for analysis. Most of the root fillings were placed within 0.5 mm of the working length (80%, n = 233); only 20% (n = 58) were placed >0.5 mm beyond the working length. The odds of prevalence of extrusion >0.5 mm were significantly reduced by approximately 50% when cold lateral condensation (OR = 0.50; 95% CI = 0.26, 0.99; P = 0.04) or customization of master gutta-percha cone (OR = 0.55; 95% CI = 0.30, 0.99; P = 0.04) was used. One operator produced 2.5 times more extruded root fillings than the other operators (OR = 2.50; 95% CI = 1.31, 4.78; P = 0.006). Other factors, such as root canal curvature and length, apical size of the prepared canal, as well as the operator's preferred obturation technique, were shown to have no significant influence on the prevalence of extrusion. Conclusions, The prevalence of extrusion was significantly lower when cold lateral condensation and customization of the master cone were used. The ,operator' emerged as a significant factor affecting the prevalence of root filling extrusion. [source] The value increment of mass-customized products: an empirical assessmentJOURNAL OF CONSUMER BEHAVIOUR, Issue 4 2006Martin Schreier The primary argument in favour of mass customization is the delivery of superior customer value. Using willingness-to-pay (WTP) measurements, Franke and Piller (2004), Journal of Product Innovation Management, 21, 401,415 have recently shown that customers designing their own watches with design toolkits are willing to pay premiums of more than 100% (,WTP). In the course of three studies, we found that this type of value increment is not a singular occurrence but might rather be a general phenomenon, as we again found average ,WTPs of more than 100% among customers designing their own cell phone covers, T-shirts and scarves. Building on this, we discuss the sources of benefits that are likely to explain this tremendous value increment. We argue that compared to conventional standard products, a mass-customized product might render the following utilitarian and hedonic benefits: (1) First, the output might be beneficial as self-designed products offer a much closer fit between individual needs and product characteristics. In addition to this mere functional benefit, extra value might also stem from (2) the perceived uniqueness of the self-designed product. As the customer takes on the role of an active co-designer, there may also be two general ,do-it-yourself effects': (3) First, the process of designing per se is likely to allow the customer to meet hedonic or experiential needs (process benefit). (4) Customers may also be likely to value the output of self-design more highly if they take pride in having created something on their own (instead of traditionally buying something created by somebody else). This is referred to as the ,pride of authorship' effect. Copyright © 2006 John Wiley & Sons, Ltd. [source] Implications of Executive Hedge Markets for Firm Value MaximizationJOURNAL OF ECONOMICS & MANAGEMENT STRATEGY, Issue 2 2007açhan Çelen This paper analyzes the incentive implications of executive hedge markets. The manager can promise the return from his shares to third parties in exchange for a fixed payment,swap contracts,and/or he can trade a customized security correlated with his firm-specific risk. The customized security improves incentives by diversifying the manager's firm-specific risk. However, unless they are exclusive, swap contracts lead to a complete unraveling of incentives. When security customization is sufficiently high, the manager only trades the customized security,but not any nonexclusive swap contracts, and incentives improve. Access to highly customized hedge securities and/or exclusive swap contracts increases the manager's pay-performance sensitivity. [source] Is there a downside to customizing care?JOURNAL OF EVALUATION IN CLINICAL PRACTICE, Issue 6 2009Implications of general, patient-specific treatment strategies Abstract Rationale, aims and objectives, The use of general clinical guidelines versus customization of patient care presents a dilemma for clinicians managing chronic illness. The objective of this project is to investigate the claim that the performance of customized strategies for the management of chronic illness depends on accurate patient categorization, and inaccurate categorization can lead to worse performance than that achievable using a general clinical guideline. Methods, This paper is based on an analysis of a basic utility model that differentiates between the use of general management strategies and customized strategies. Results, The analysis identifies necessary conditions for preferring general strategies to customized strategies as a trade-off between strategy performance and the probability of correct patient categorization. The analysis shows that customized treatment strategies developed under optimal conditions are not necessarily preferred. Conclusions, Results of the analysis have four implications regarding the design and use of clinical guidelines and customization of care: (i) the balance between the applications of more general strategies versus customization depends on the specificity and accuracy of the strategies; (ii) adoption of clinical guidelines may be stifled as the complexity of guidelines increases to account for growing evidence; (iii) clinical inertia (i.e. the failure to intensify an indicated treatment) can be a rational response to strategy specificity and the probability of misapplication; and, (iv) current clinical guidelines and other decision-support tools may be improved if they accommodate the need for customization of strategies for some patients while providing support for proper categorization of patients. [source] The maintenance implications of the customization of ERP softwareJOURNAL OF SOFTWARE MAINTENANCE AND EVOLUTION: RESEARCH AND PRACTICE, Issue 6 2001Ben Light Abstract Enterprise resource planning (ERP) software is a dominant approach for dealing with legacy information system problems. In order to avoid invalidating maintenance and development support from the ERP vendor, most organizations reengineer their business processes in line with those implicit within the software. Regardless, some customization is typically required. This paper presents two case studies of ERP projects where customizations have been performed. The case analysis suggests that while customizations can give true organizational benefits, careful consideration is required to determine whether a customization is viable given its potential impact upon future maintenance. Copyright © 2001 John Wiley & Sons, Ltd. [source] The Purchasing and Control of Supplementary Third-Party Logistics ServicesJOURNAL OF SUPPLY CHAIN MANAGEMENT, Issue 4 2000Remko I. van Hoek SUMMARY Mass customization poses a challenge to the development of competitive supply chains. Third-party logistics service providers are targeting customizing operations to supplement their transport and warehousing services. Their expansion is driven by strategies for adding value and upgrading customer relations. This article assesses the development of these relations by presenting the results of a survey conducted among service providers. The assessment covers the nature of the purchasing policy and governance structure applied in this particular type of interfirm relations, including the type of services, contracts, frequency, level, and content of coordination and communication among parties in the chain. It was found that the new transactional context does not represent a market environment in which third parties can escape traditional arm's-length fixed contracts. It was also found that supplementary customizing services are not often applied. Recommendations are made about purchasing these services and about initiatives for third parties to start expanding their competence within the governance structure. [source] Evaluating enterprise resource planning (ERP) systems using an interpretive approachKNOWLEDGE AND PROCESS MANAGEMENT: THE JOURNAL OF CORPORATE TRANSFORMATION, Issue 2 2002Walter Skok Enterprise Resource Planning (ERP) systems may be defined as the implementation of standard software modules for core business processes, usually combined with customization for competitive differentiation. The aim is to provide breadth of integration and depth of functionality across multi-functional and often multi-national organizations. However, current research has shown that there has been a notable decrease in the satisfaction levels of ERP implementations over the period 1998,2000. The environment in which such software is selected, implemented andused may be viewed as a social activity system, which consists of a variety ofstakeholders e.g.users, developers, managers, suppliers and consultants. In such a context, an interpretive research approach is appropriate in order to understand the influences at work. This paper reports on an interpretive study that attempts to understand the reasons for this apparent lack ofsuccess by analyzing issues raised by representatives of key stakeholder groups. Conclusions are drawn on a wide range of organizational, management, cultural and political issues that provide guidance in managing such large-scale, complex business projects. These conclusions have led theauthors to review the area of critical success factors (CSFs) for IS projects and to identify those peculiar to ERP projects. Copyright © 2002 John Wiley & Sons, Ltd. [source] An efficient gridding reconstruction method for multishot non-Cartesian imaging with correction of off-resonance artifactsMAGNETIC RESONANCE IN MEDICINE, Issue 6 2010Yuguang Meng Abstract An efficient iterative gridding reconstruction method with correction of off-resonance artifacts was developed, which is especially tailored for multiple-shot non-Cartesian imaging. The novelty of the method lies in that the transformation matrix for gridding (T) was constructed as the convolution of two sparse matrices, among which the former is determined by the sampling interval and the spatial distribution of the off-resonance frequencies and the latter by the sampling trajectory and the target grid in the Cartesian space. The resulting T matrix is also sparse and can be solved efficiently with the iterative conjugate gradient algorithm. It was shown that, with the proposed method, the reconstruction speed in multiple-shot non-Cartesian imaging can be improved significantly while retaining high reconstruction fidelity. More important, the method proposed allows tradeoff between the accuracy and the computation time of reconstruction, making customization of the use of such a method in different applications possible. The performance of the proposed method was demonstrated by numerical simulation and multiple-shot spiral imaging on rat brain at 4.7 T. Magn Reson Med, 2010. © 2010 Wiley-Liss, Inc. [source] Learning to Read in the Digital AgeMIND, BRAIN, AND EDUCATION, Issue 2 2009David Rose ABSTRACT ABSTRACT,The digital age offers transformative opportunities for individualization of learning. First, modern imaging technologies have changed our understanding of learning and the sources and ranges of its diversity. Second, digital technologies make it possible to design learning environments that are responsive to individual differences. We draw on CAST's research and development on universal design for learning to suggest the potential of digital reading environments that are designed to support learning and engagement by addressing the diversity in learners' representation, strategic and affective networks. Optimal customization depends on continued advances in the digital tools of the neurosciences and the design and enactment of digital learning environments. [source] Mass Customization in the Automotive Industry: Comparing Interdealer Trading and Reconfiguration Flexibilities in Order FulfillmentPRODUCTION AND OPERATIONS MANAGEMENT, Issue 5 2010Philip G. Brabazon Mass customization has been viewed as desirable but difficult to achieve in the volume automotive sector. Here we consider flexibility in automotive order fulfillment systems to enhance the ability to satisfy customers with their desired vehicle variants within acceptable delivery lead times. Two types of flexibility are compared in a Virtual-Build-to-Order system,reconfiguration in the planning pipeline and interdealer trading. A representative simulation model is used to investigate the impact of the two types of flexibility across a wide spectrum of product variety levels. The impacts on major stakeholders in the system,the producer, dealers, and customers,are considered. The study shows that both types of flexibilities can bring significant benefits in terms of reductions in lead time and inventory holding. The level of product variety strongly influences the observed effects,an important finding in the mass customization context. Upstream reconfiguration flexibility brings greater benefits than downstream trading flexibility. Reconfiguration tends to dominate trading as a fulfillment mechanism when both are in operation. The findings have implications for the design and management of automotive order fulfillment systems in improving their ability to offer mass customization. The study has relevance for companies in other sectors with high levels of variety that seek to combine efficiency, speed, and flexibility in order fulfillment. [source] From Mass Production to Mass Customization: Hindrance Factors, Structural Inertia, and Transition HazardPRODUCTION AND OPERATIONS MANAGEMENT, Issue 3 2008M. Johnny Rungtusanatham Research on mass customization has largely overlooked the issue of organizational change associated with the mass production-to-mass customization transition. To address this gap in the literature, we conduct a longitudinal case study of a manufacturing facility belonging to a division of a Fortune 1000 discrete manufacturing firm as it seeks to transition from mass production to mass customization. We empirically identify five factors hindering the mass production-to-mass customization transition within the research site and articulate five corresponding generalizations explaining how and why these hindrance factors relate to the mass production-to-mass customization transition hazard beyond the research site (i.e., how and why the five hindrance factors, in general, threaten the likelihood of a successful mass production-to-mass customization transition). We then theoretically validate the five hindrance factors and corresponding generalizations by mapping them onto the antecedents and tenets of structural inertia theory. We conclude with a brief discussion of the scientific and pragmatic significance of the findings and highlight opportunities for future research. [source] | ||||||||||||||||||||||||||||